February for Impact is a campaign we initiated in 2022 to bring people together for purpose-led business. For the first theme, we asked the question "How might you use your skills for positive impact?". Through interviews with various entrepreneurs we learnt some of the ways people are using their skills for for good. We will look to run similar campaigns every two years. If you're interested in being involved, please get in touch.
Ché is the co-founder of Manzana - an art-inspired shared space in Tāmaki Makaurau's CBD. Along with Dil Khosa and Rachael Peri, they are building a space to connect and support diverse and "emerging entrepreneurs". Watch to hear about the art-entrepreneurship link and how you can use the space on Auckland's High St.
Prasanna is the founder of Conscious Copy and has worked with brands including Velvet Heartbeat and Fair and Good. Listen to our interview to learn how you can promote your business, ethically!
Steph is the founder of Studio Monday. In this interview she shares her thoughts on how branding can be used to overcome common challenges faced by women in business.
Life and Business Coach, Ella supports entrepreneurs to run their dream business on their own terms. Ella founded Bravely Coaching and has also been involved with Impact Hub Waikato and Social Enterprise Auckland.
Enter our #FebruaryForImpact giveaway to win an installation of Google Analytics for your business!
To celebrate our new campaign and spread the word about February for Impact we are giving away one standard Google Analytics (GA) set-up. This giveaway is intended to help socially or environmentally impactful initiatives start measuring the effectiveness of their marketing activity so they can deliver more impact, faster. So if you know an impact-driven business that might be keen to start using Google Analytics, please tell them to enter the giveaway below!
Google Analytics is a free web analytics tool offered by Google to help you analyse your website traffic. It is installed via a piece of tracking code on your website. Given the central nature of your website to all marketing activity this can help you understand and analyse the effectiveness of campaigns and evergreen content.
To enter tell us what impact Google Analytics would have for your business. Entries are open to all businesses who do not currently have Google Analytics set-up on their website. The winner will be chosen based on the potential for positive impact, as judged from your answers below at the promoters discretion. Entries close Friday 25 Feb and the winner will be notified on Monday 28 Feb by email. Prize must be used by March 31, 2022 by the business named on the entry and will include GA installation for one website. Implementation will be on a freelance basis with no additional contracts entered into.
